Shopify is a Canadian software company. Merchants use its platform to build online stores, process payments and manage sales in stores or on social networks. Customers range from small founders to large brands in many countries. As of Oct 11, 2026
Shopify provides a commerce platform through which merchants offer their goods in online stores, physical stores, social media and on artificial intelligence platforms. Its customers include merchants of all industries and sizes, from founders to large companies, that serve consumers or business customers directly. Subscription revenue comes mainly from platform subscriptions including variable fees, point-of-sale subscriptions, apps, domain names and design templates. Most merchants use the Basic and Grow plans, but most of the merchandise volume comes from Shopify Plus and offerings for large customers. Merchant solutions generate revenue mainly from payment processing and currency conversion fees through Shopify Payments, plus loans, shipping labels and advertising.
Automatically summarized from SEC annual report (10-K, filed Feb 11, 2026) (website of the US Securities and Exchange Commission) · reviewed Oct 14, 2026
Our own calculation from the exchange’s daily candles, as of Oct 27, 2026. “All-time” applies since the start of this series, not to the whole market. Changes in percent; the TradingView chart shows prices. “Today” = change of the last trading day versus the previous day. Not investment advice.
New buy zone
A new buy zone has just formed for this symbol (valid since Oct 27, 2026). With Watcher you see it right away – with buy zone, targets and stop; for you it becomes visible on Oct 29, 2026.
An observation, not investment advice
Rule (4-hour candles) Zone valid since Oct 27, 2026 · unchanged since then Zone historyThe zone history shows since when a buy zone has applied, when it was adjusted and when the price touched or left it. Recording began on Oct 12, 2026, only runs forward and fills nothing in – older zones are marked “known at start of recording” or “already existing when added”.Example: New buy zone on Oct 14, no adjustment since → “zone valid since Oct 14, 2026 · unchanged since”.More in the Academy: Lesson buy zone and Fibonacci
Watcher Full history: every change of the buy zone with its date.
Weekly candles (1W) No entry in the zone history yet (recording since Oct 12, 2026). Zone historyThe zone history shows since when a buy zone has applied, when it was adjusted and when the price touched or left it. Recording began on Oct 12, 2026, only runs forward and fills nothing in – older zones are marked “known at start of recording” or “already existing when added”.Example: New buy zone on Oct 14, no adjustment since → “zone valid since Oct 14, 2026 · unchanged since”.More in the Academy: Lesson buy zone and Fibonacci
Timeframe 1 week · As of Oct 23, 2026 · display only, the rule works on 4-hour candles
Elliott count: Combination (W-X-Y), Corrective pattern (upward), Y in progress (3 of 3 guidelines) · X = 47% of W; Y = 72% of W
Alternative (not drawn): Combination (W-X-Y-X-Z), Corrective pattern (downward), Z complete (2 of 4 guidelines)
Note: Retracement at least 88.7% of A: flat possible (B in progress, type only with C).
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
No buy zone of the rule on this timeframe – the chart shows only the Elliott count from the completed weekly candles (recalculated every day). Not a recommendation, not investment advice. Without a buy zone there is no reference for percentages – so no value axis and no prices; measurements are ratios of wave lengths.
Timeframe 1 day · As of Oct 27, 2026 · display only, the rule works on 4-hour candles
Elliott count: Zigzag (A-B-C), Corrective pattern (upward), C in progress (3 of 3 guidelines) · B = 73% of A; C = 119% of A
Alternative (not drawn): Impulse, Impulse pattern (upward), Wave 3 in progress (2 of 2 guidelines)
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
No buy zone of the rule on this timeframe – the chart shows only the Elliott count from the completed daily candles (recalculated every day). Not a recommendation, not investment advice. Without a buy zone there is no reference for percentages – so no value axis and no prices; measurements are ratios of wave lengths.
On 4-hour candles the rule currently has no setup, and the Elliott count finds no count that follows the rules – so there is no analysis chart. The chart is recalculated every hour.
Timeframe 1 hour · As of Oct 27, 2026 · display only, the rule works on 4-hour candles
Elliott count: Combination (W-X-Y), Corrective pattern (downward), Y in progress (3 of 3 guidelines) · X = 83% of W; Y = 112% of W
provisional count The inner sub-waves cannot be seen on this timeframe – the hard Elliott rules are met, the internal structure remains open. Provisional – check the count yourself on the chart.
Alternative (not drawn): Zigzag (A-B-C), Corrective pattern (downward), C in progress (2 of 3 guidelines)
Note: Structure open: leg W cannot be broken down into sub-waves on this timeframe – provisional, check the count yourself on the chart.
Note: Retracement at least 88.7% of A: flat possible (B in progress, type only with C).
Elliott count calculated automatically by fixed Elliott rules, not investment advice – display only, our buy zones do not use it. Provisional: The count can change with new candles.
No buy zone of the rule on this timeframe – the chart shows only the Elliott count from the completed hourly candles (recalculated every hour). Not a recommendation, not investment advice. Without a buy zone there is no reference for percentages – so no value axis and no prices; measurements are ratios of wave lengths.
Timeframe 1 week · As of Oct 23, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario: ahead (3 of 3 guidelines, strong) · Alternative: behind (2 of 4, medium) Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
As long as the weekly close stays above the end of X, this applies: complex countermove upward (Combination W-X-Y), Y in progress – count points to rising prices.
Invalid if the weekly close is below the end of X
If that breaks, the second reading no longer applies either: complex countermove downward (Combination W-X-Y-X-Z), Z complete – then there is no valid count for now; the next candles will produce a new one.
Invalid if the weekly close is below the end of Z
Watcher Fibonacci target zones and levels for this count – as a help for your own review – from Watcher.
Timeframe 1 day · As of Oct 27, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario: ahead (3 of 3 guidelines, strong) · Alternative: behind (2 of 2, strong) Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
As long as the daily close stays above the end of B, this applies: sharp countermove upward in three waves (Zigzag A-B-C), C in progress – count points to rising prices.
Invalid if the daily close is below the end of B
If that breaks, the alternative moves to the front: Upward move in five waves (Impulse) – count points to rising prices, as long as the daily close stays above the start of wave 1.
Invalid if the daily close is below the start of wave 1
Watcher Fibonacci target zones and levels for this count – as a help for your own review – from Watcher.
Timeframe 4 hours · As of Oct 27, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario: ahead (3 of 3 guidelines, strong) · Alternative: behind (2 of 4, medium) Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
smaller wave degree Smaller wave degree: more sensitive turning-point detection, because no count fits at the usual degree – it describes shorter swings. Provisional – check the count yourself on the chart. No visible sub-waves in: B.
As long as the 4-hour close stays below the end of B, this applies: flat countermove downward in three waves (Flat, type known only after C), C in progress – count points to falling prices.
Invalid if the 4-hour close is above the end of B
If that breaks, the second reading no longer applies either: complex countermove upward (Combination W-X-Y-X-Z), Z complete – then there is no valid count for now; the next candles will produce a new one.
Invalid if the 4-hour close is above the end of Z
Timeframe 1 hour · As of Oct 27, 2026 · from the Elliott count in the analysis chart
Weighting Main scenario: ahead (3 of 3 guidelines, strong) · Alternative: behind (2 of 3, medium) Guidelines (strength of the count)Guidelines are typical features of a count, such as usual Fibonacci lengths or a change in the form of correction. Strong means: at least three quarters met, medium: at least half, otherwise weak. Even a strong count can flip.Example: 3 of 3 guidelines → strong; 2 of 4 → medium; 1 of 3 → weak.More in the Academy: Lesson wave degrees
Weighting by guidelines met – not a probability.
provisional count The inner sub-waves cannot be seen on this timeframe – the hard Elliott rules are met, the internal structure remains open. Provisional – check the count yourself on the chart. No visible sub-waves in: W.
As long as the hourly close stays below the end of X, this applies: complex countermove downward (Combination W-X-Y), Y in progress – count points to falling prices.
Invalid if the hourly close is above the end of X
If that breaks, the second reading no longer applies either: sharp countermove downward in three waves (Zigzag A-B-C), C in progress – then there is no valid count for now; the next candles will produce a new one.
Invalid if the hourly close is above the end of B
Watcher Fibonacci target zones and levels for this count – as a help for your own review – from Watcher.
Shopify · amounts in USD
Information only – does not affect our buy zones, not investment advice. Source: SEC filings, As of Feb 11, 2026.
Summarized from the lights below. Describes the reported figures – not a recommendation to buy or sell.
No reported values for “Dividend per share” in this interval.
No reported values for “Dividend per share” in this interval.
Fiscal year 2025 (Jan 1, 2025 – Dec 31, 2025): Revenue 11.6B USD · Net income 1.2B USD · Net margin 10.7%
Each light follows a simple, disclosed rule. This symbol has no sector assignment – lights with a sector comparison stay gray or use only the basic rule.
+31.6% per year, last 5 years
What does this mean? Revenue: over 5 years it grew by 31.6% per year on average. Comparable values for a sector comparison are missing.
Light rule: Green: grows at least as fast as the sector median (without a sector comparison: grows) · Yellow: grows more slowly · Red: shrinks.
+31.0% per year, last 5 years
per share: +29.4% per year (5 years, split-adjusted)
What does this mean? Total net income: over 5 years it grew by 31.0% per year on average. Comparable values for a sector comparison are missing.
Light rule: Green: grows at least as fast as the sector median (without a sector comparison: grows) · Yellow: grows more slowly · Red: shrinks.
10.7% last fiscal year
What does this mean? Of every 100 USD in revenue, 10.65 USD remained as profit. Comparable values for a sector comparison are missing.
Light rule: Green: at least the sector median (without a sector comparison: profit) · Yellow: profit, but below the median · Red: loss.
– latest balance sheet
What does this mean? No usable figure: reported financial debt or positive equity for the same balance sheet date is missing.
Light rule: Green: at most the sector median · Yellow: up to twice the median · Red: more than twice · Gray: without a sector comparison.
– Dividend / earnings per share
What does this mean? The loaded SEC filings of the last two fiscal years contain no dividend per share. Either the company pays none, or it reports it under a different tag.
Light rule: Green: up to 60% of earnings · Yellow: up to 100% · Red: more than earnings or a dividend despite a loss · Gray for real estate (REITs). The sector median is for comparison only.
5 of 10 fiscal years with a profit
What does this mean? In 5 of the last 10 fiscal years the bottom line showed a profit. 5 years ended with a loss.
Light rule: Green: profit in every year · Yellow: one loss year · Red: several loss years (at least 3 years needed).
| Year | End | Revenue | Net income | Margin | Earnings per share | Dividend per share | Payout |
|---|---|---|---|---|---|---|---|
| 2025 | Dec 31, 2025 | 11.6B | 1.2B | 10.7% | 0.94 | – | – |
| 2024 | Dec 31, 2024 | 8.9B | 2.0B | 22.7% | 1.55 | – | – |
| 2023 | Dec 31, 2023 | 7.1B | 132.0M | 1.9% | 0.10 | – | – |
| 2022 | Dec 31, 2022 | 5.6B | −3.5B | −61.8% | −2.73 | – | – |
| 2021 | Dec 31, 2021 | 4.6B | 2.9B | 63.2% | 2.29 | – | – |
| 2020 | Dec 31, 2020 | 2.9B | 319.5M | 10.9% | 0.26 | – | – |
| 2019 | Dec 31, 2019 | 1.6B | −124.8M | −7.9% | −0.11 | – | – |
| 2018 | Dec 31, 2018 | 1.1B | −64.6M | −6.0% | – | – | – |
| 2017 | Dec 31, 2017 | 673.3M | −40.0M | −5.9% | – | – | – |
| 2016 | Dec 31, 2016 | – | −35.4M | – | – | – | – |
| Quarter | End | Revenue | Net income | Margin | Earnings per share | Dividend per share | Payout |
|---|---|---|---|---|---|---|---|
| Q2/26 | Jun 30, 2026 | 3.6B | 1.5B | 41.9% | 1.16 | – | – |
| Q1/26 | Mar 31, 2026 | 3.2B | −581.0M | −18.3% | −0.45 | – | – |
| Q4/25* | Dec 31, 2025 | 3.7B | 743.0M | 20.2% | – | – | – |
| Q3/25 | Sep 30, 2025 | 2.8B | 264.0M | 9.3% | 0.20 | – | – |
| Q2/25 | Jun 30, 2025 | 2.7B | 906.0M | 33.8% | 0.69 | – | – |
| Q1/25 | Mar 31, 2025 | 2.4B | −682.0M | −28.9% | −0.53 | – | – |
| Q4/24* | Dec 31, 2024 | 2.8B | 1.3B | 46.0% | – | – | – |
| Q3/24 | Sep 30, 2024 | 2.2B | 828.0M | 38.3% | 0.64 | – | – |
| Q2/24 | Jun 30, 2024 | 2.0B | 171.0M | 8.4% | 0.13 | – | – |
| Q1/24 | Mar 31, 2024 | 1.9B | −273.0M | −14.7% | −0.21 | – | – |
* Q4 derived: fiscal year minus the 9-month value (EPS cannot be derived this way); may be distorted by restatements.
How we calculate: values as first reported to the SEC (later corrections are left out), a fixed order of reporting tags per figure, partial sums are never added up. Growth per year Growth per year (CAGR)The average annual growth rate over several years, as if the value had grown equally strongly every year. Individual good or bad years even out in it.Example: Revenue €100m → €161m in 5 years → (161 ÷ 100) to the power of 1/5 − 1 = 10% per year.More in the Academy: Lesson debt, dividends and growth over 5 years (otherwise 3 years). Per-share values adjusted for stock split Stock splitA company divides each share into several new ones; the value of the company stays the same. We convert per-share values from before the split to today’s scale.Example: Split 4 : 1, earnings per share before $11.89 → comparable today $2.97.More in the Academy: Lesson revenue, profit and margin 10:1 (between Feb 16, 2022 and Feb 16, 2023). Quarters are labeled by the calendar quarter in which they end.
In the last 12 months, insiders of this stock have not acquired or disposed of shares on the market (SEC Form 4).
Source: mandatory filings with the SEC (Form 4), open-market purchases and sales only. General information, not investment advice.
ATR ATR (Average True Range)The average range per trading day over the last 14 days. It makes distances comparable, whether a stock costs 10 or 1,000.Example: ATR 2.50 at a price of 100: 0.4 ATR is 1.00, i.e. 1%.More in the Academy: Lesson ATR and moving averages as price values only when logged in.
Latest news
No posts on SHOP yet – log in to join the discussion.
Posts are opinions of users and only visible after logging in. Community rules