MAT Mattel

XNGS Sideways Alert

Consumer Discretionary

· How we analyze

About the company

Mattel, based in California, is a global toy maker. Well-known brands are Barbie, Hot Wheels, Fisher-Price and the card game UNO. Through films and licenses, the brands are also used beyond toys. As of Oct 16, 2026

Fact sheet (from the annual report) El Segundo, USA

Mattel is a global toy and entertainment company that owns its own brands and licenses others from partners. Its dolls include Barbie, American Girl and Monster High, among others, and its vehicles Hot Wheels and Matchbox. In addition, there are products for infants, toddlers and preschoolers as well as action figures, building sets and games. The goods go directly to retailers and wholesalers, through agents in countries without its own presence, and partly online directly to consumers. The main plants are in China, Vietnam, Indonesia, Malaysia, Mexico and Thailand and are owned by Mattel itself or by other manufacturers. Mattel also uses licenses from partners such as Disney, NBCUniversal, Microsoft and Nintendo.

Automatically summarized from SEC annual report (10-K, filed Feb 23, 2026) (website of the US Securities and Exchange Commission) · reviewed Oct 17, 2026

Price performance at a glance

Last 30 trading days
  • Today −2.5%
  • 7 days −9.2%
  • 30 days +16.1%
  • 1 year −19.0%
Day range (last trading day)
−0.1%Price at 2% of the range+3.0%
52-week range
−19.6%Price at 30% of the range+45.7%
Distance from the all-time high
−68.2%

Our own calculation from the exchange’s daily candles, as of Oct 27, 2026. “All-time” applies since the start of this series, not to the whole market. Changes in percent; the TradingView chart shows prices. “Today” = change of the last trading day versus the previous day. Not investment advice.

Pullback in trend · Analysis method

The price of MAT is currently in no zone of this method. The check runs daily after the market close.

Whether a price will soon reach a zone, you see from Watcher. Plans and pricing

How the zone is formed

What is this? In an intact uptrend (price above the 200-day line, 50-day line rising), the price pulls back to the 50-day line after a rise and closes back above it.

Buy zone: around the 50-day line (± 0.5 ATR). Stop: 1.5 ATR below it. Target 1: the last high, Target 2: 2 ATR above it.

The pattern is valid for at most 15 trading days and expires if the price falls below the stop. This is a calculated analysis, not a forecast and not a call to buy. Risk notice and investment advice

Save zone

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Fundamental analysis

Mattel · Sector Consumer Discretionary · amounts in USD

Information only – does not affect our buy zones, not investment advice. Source: SEC filings, As of Feb 23, 2026.

In short

  • Light yellow: Revenue grew over 5 years (+3.1% per year), more slowly than the sector median.
  • Light green: Net income (total) grew over 5 years (+25.7% per year), at least as fast as the sector median; per share +28.1% per year.
  • Light yellow: Net margin 7.4%, below the sector median (9.4%).
  • Light yellow: Debt higher than usual in the sector.
  • Light red: Profit in 7 of 10 fiscal years.

Summarized from the lights below. Describes the reported figures – not a recommendation to buy or sell.

RevenueNet income Net margin (below) in USD
  1. Fiscal year 2016 (Jan 1, 2016 – Dec 31, 2016): Revenue 5.5B USD · Net income 318.0M USD · Net margin 5.8%
  2. Fiscal year 2017 (Jan 1, 2017 – Dec 31, 2017): Revenue 4.9B USD · Net income −1.1B USD · Net margin −21.6%
  3. Fiscal year 2018 (Jan 1, 2018 – Dec 31, 2018): Revenue 4.5B USD · Net income −531.0M USD · Net margin −11.8%
  4. Fiscal year 2019 (Jan 1, 2019 – Dec 31, 2019): Revenue 4.5B USD · Net income −213.5M USD · Net margin −4.7%
  5. Fiscal year 2020 (Jan 1, 2020 – Dec 31, 2020): Revenue 4.6B USD · Net income 126.6M USD · Net margin 2.8%
  6. Fiscal year 2021 (Jan 1, 2021 – Dec 31, 2021): Revenue 5.5B USD · Net income 903.0M USD · Net margin 16.5%
  7. Fiscal year 2022 (Jan 1, 2022 – Dec 31, 2022): Revenue 5.4B USD · Net income 393.9M USD · Net margin 7.2%
  8. Fiscal year 2023 (Jan 1, 2023 – Dec 31, 2023): Revenue 5.4B USD · Net income 214.4M USD · Net margin 3.9%
  9. Fiscal year 2024 (Jan 1, 2024 – Dec 31, 2024): Revenue 5.4B USD · Net income 541.8M USD · Net margin 10.1%
  10. Fiscal year 2025 (Jan 1, 2025 – Dec 31, 2025): Revenue 5.3B USD · Net income 397.6M USD · Net margin 7.4%

Fiscal year 2025 (Jan 1, 2025 – Dec 31, 2025): Revenue 5.3B USD · Net income 397.6M USD · Net margin 7.4%

Key figures with traffic lights

Each light follows a simple, disclosed rule. The comparison is with the sector median of all 50 symbols in the Consumer Discretionary sector on our list (current members of the S&P 500 and other lists).

Revenue growth

Light yellow: below sector

+3.1% per year, last 5 years

Sector Consumer Discretionary: median +11.0% (49 symbols)

What does this mean? Revenue: over 5 years it grew by 3.1% per year on average, but more slowly than the median company in the sector (+11.0%).

Light rule: Green: grows at least as fast as the sector median (without a sector comparison: grows) · Yellow: grows more slowly · Red: shrinks.

Net income (total)

Light green: above sector

+25.7% per year, last 5 years

Sector Consumer Discretionary: median +9.7% (30 symbols)

per share: +28.1% per year (5 years, split-adjusted)

What does this mean? Total net income: over 5 years it grew by 25.7% per year on average – at least as fast as the median company in the sector (+9.7%).

Light rule: Green: grows at least as fast as the sector median (without a sector comparison: grows) · Yellow: grows more slowly · Red: shrinks.

Net margin

Light yellow: below sector

7.4% last fiscal year

Sector Consumer Discretionary: median 9.4% (49 symbols)

What does this mean? Of every 100 USD in revenue, 7.43 USD remained as profit – less than the median company in the sector (9.4%). Five years ago the margin was 2.8%.

Light rule: Green: at least the sector median (without a sector comparison: profit) · Yellow: profit, but below the median · Red: loss.

Debt / equity

Light yellow: higher than sector

1.17 latest balance sheet

Sector Consumer Discretionary: median 0.76 (25 symbols)

What does this mean? For every 1 USD of equity there is 1.17 USD of financial debt – more than the median company in the sector (0.76). More debt amplifies good and bad years alike.

Light rule: Green: at most the sector median · Yellow: up to twice the median · Red: more than twice · Gray: without a sector comparison.

Payout ratio

Light green: covered

0% Dividend / earnings per share

Sector Consumer Discretionary: median 32% (26 symbols)

What does this mean? Of every 1 USD of earnings per share, 0.00 USD went to shareholders as a dividend. The rest stays in the company. Median company in the sector: 32%.

Light rule: Green: up to 60% of earnings · Yellow: up to 100% · Red: more than earnings or a dividend despite a loss · Gray for real estate (REITs). The sector median is for comparison only.

Profitable years

Light red: 3 loss years

7 of 10 fiscal years with a profit

What does this mean? In 7 of the last 10 fiscal years the bottom line showed a profit. 3 years ended with a loss.

Light rule: Green: profit in every year · Yellow: one loss year · Red: several loss years (at least 3 years needed).

Last fiscal year and 13F

Information, not a trading signal · Source: SEC EDGAR
Revenue (FY)
5.3B USD
Revenue vs. prior year
−0.6%
Net income (FY)
397.6M USD
Net income vs. prior year
−26.6%
EPS (FY)
1.24 USD
13F funds with a position
–
Funds vs. prior quarter
–
Shares held vs. prior quarter
–
Fiscal year to Dec 31, 2025 · 10-K filed Feb 23, 2026 · Balance sheet Jun 30, 2026 (filed Aug 6, 2026) · Price-based figures (P/E, P/S, dividend yield, market cap) only when logged in. · Values as first reported; debt = reported financial debt (US GAAP: long-term). 13F: reporting date Jun 30, 2026, 9 tracked funds have filed (latest Aug 14, 2026), filed with up to 45 days of delay. Stock positions only; comparison with Mar 31, 2026 only across funds that filed for both quarters.
All figures as a table
Fiscal years (amounts in USD, per share in USD)
YearEndRevenueNet income MarginEarnings per shareDividend per sharePayout
2025Dec 31, 2025 5.3B397.6M 7.4% 1.24 0.00 0%
2024Dec 31, 2024 5.4B541.8M 10.1% 1.58 0.00 0%
2023Dec 31, 2023 5.4B214.4M 3.9% 0.60 0.00 0%
2022Dec 31, 2022 5.4B393.9M 7.2% 1.10 0.00 0%
2021Dec 31, 2021 5.5B903.0M 16.5% 2.53 0.00 0%
2020Dec 31, 2020 4.6B126.6M 2.8% 0.36 0.00 0%
2019Dec 31, 2019 4.5B−213.5M −4.7% −0.62 0.00 –
2018Dec 31, 2018 4.5B−531.0M −11.8% −1.54 0.00 –
2017Dec 31, 2017 4.9B−1.1B −21.6% −3.07 0.91 –
2016Dec 31, 2016 5.5B318.0M 5.8% 0.92 1.52 165%
Quarters (amounts in USD, per share in USD)
QuarterEndRevenueNet income MarginEarnings per shareDividend per sharePayout
Q2/26Jun 30, 2026 1.1B−18.2M −1.6% −0.06 – –
Q1/26Mar 31, 2026 862.2M61.0M 7.1% 0.20 – –
Q4/25*Dec 31, 2025 1.8B106.2M 6.0% – – –
Q3/25Sep 30, 2025 1.7B278.4M 16.0% 0.88 – –
Q2/25Jun 30, 2025 1.0B53.4M 5.2% 0.16 – –
Q1/25Mar 31, 2025 826.6M−40.3M −4.9% −0.12 – –
Q4/24*Dec 31, 2024 1.6B140.9M 8.6% – – –
Q3/24Sep 30, 2024 1.8B372.4M 20.2% 1.09 – –
Q2/24Jun 30, 2024 1.1B56.9M 5.3% 0.17 – –
Q1/24Mar 31, 2024 809.5M−28.3M −3.5% −0.08 – –
Q4/23*Dec 31, 2023 1.6B147.3M 9.1% – – –
Q3/23Sep 30, 2023 1.9B146.3M 7.6% 0.41 – –

* Q4 derived: fiscal year minus the 9-month value (EPS cannot be derived this way); may be distorted by restatements.

How we calculate: values as first reported to the SEC (later corrections are left out), a fixed order of reporting tags per figure, partial sums are never added up. Growth per year over 5 years (otherwise 3 years). Quarters are labeled by the calendar quarter in which they end.

Insiders

All insider transactions
Insider purchases and sales on the market over 3, 6 and 12 months
PeriodPurchasesSalesNet
3 months $00 people $586.9K1 person −$586.9K
6 months $00 people $586.9K1 person −$586.9K
12 months $1.0M1 person $586.9K1 person +$422.4K

Latest transactions

  • Aug 31, 2026 Isaias Zanatta Roberto Jacobo Officer Open-market sale 39,083 shares · $586.9K · SEC
  • Feb 12, 2026 Kreiz Ynon Chief executive (CEO), Director Open-market purchase 65,000 shares · $1.0M · SEC

Source: mandatory filings with the SEC (Form 4), open-market purchases and sales only. General information, not investment advice.

Trend score +10

Price vs. EMA 50+15
Price vs. EMA 200-15
EMA 50 vs. EMA 200-20
ADX (trend strength)+15
Highs and lows+0
Relative strength+15

Volatility and trend strength

ADX 14 (trend strength)36.7
Rel. strength 60 d+2.7%

ATR and moving averages as price values only when logged in.

More stocks from Consumer Discretionary

All symbols in this sector

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